Compactor
Character Development, 3D Production & Brand Communication
Project
Compactor is a Brazilian manufacturer of pens and school supplies. Over several years, I worked as a freelance 3D artist on the development of characters for different product lines and brand initiatives.
The work ranged from adapting an existing 2D character concept into 3D to developing original character concepts, producing final models and preparing assets for different applications. Some of these characters became part of the brand’s product packaging and visual communication for more than a decade.
Role
3D Direction
3D Production
Visual Development
CAMADRAGORE - NEO-PEN
Originally conceived in 2D by the advertising agency, Camadragore was commissioned for the Neo-Pen colored-pencil line. My role was to translate the existing design into 3D, developing two character versions while preserving the original concept.
VIKING - TÉCNICO 2.0
For the Técnico 2.0 mechanical pencil line, I was commissioned to develop the character concept and its 3D realization. The Viking was designed as a distinctive brand mascot, connecting the product’s identity with a strong character presence across packaging and promotional materials.
ELEPHANT - SOCIAL INITIATIVES
Developed for Compactor’s philanthropic and social campaigns, the elephant character extended the work beyond product mascots. It also appeared in some of the brand’s product-related social media campaigns.
3D PRINT PREPARATION
Developed for Compactor’s philanthropic and social campaigns, the elephant character extended the work beyond product mascots. It also appeared in some of the brand’s product-related social media campaigns.